Using Klarna’s logotype generates trust and increases your conversion. Use the provided URLs to replace the source of any old Klarna logotypes. Once you’ve done this, you’ll never have to update your Klarna logotype again. We host them for you, ensuring maximum availability and fast loading times.

Note: You need to specify these parameters in the URL to get the correct logo on your site:

You specify country in order to get a specific logo, aligned with the legal requirements in each country.

Depending on if you have dark or light background you can get either a black or white logo.

If you prefer using png just copy the url below; if you want to use the svg format, simply replace “.png” with “.svg”, and remove the width attribute.

We recommend that the Klarna logo displayed at your site is between 100-300 px. Note that you should not add px after the size parameter.

Example

This section only applies to the regions:

Austria

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/de_at/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/de_at/basic/logo_black.png</a>

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<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/de_at/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/de_at/basic/logo_white.png</a>

End of regional section

This section only applies to the regions:

Germany

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/de_de/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/de_de/basic/logo_black.png</a>

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/de_de/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/de_de/basic/logo_white.png</a>

End of regional section

This section only applies to the regions:

Denmark

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<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/da_dk/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/da_dk/basic/logo_black.png</a>

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<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/da_dk/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/da_dk/basic/logo_white.png</a>

End of regional section

This section only applies to the regions:

Finland

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/fi_fi/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/fi_fi/basic/logo_black.png</a>

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<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/fi_fi/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/fi_fi/basic/logo_white.png</a>

End of regional section

This section only applies to the regions:

Netherlands

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<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/nl_nl/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/nl_nl/basic/logo_black.png</a>

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/nl_nl/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/nl_nl/basic/logo_white.png</a>

End of regional section

This section only applies to the regions:

Norway

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/nb_no/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/nb_no/basic/logo_black.png</a>

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/nb_no/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/nb_no/basic/logo_white.png</a>

End of regional section

This section only applies to the regions:

Sweden

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/sv_se/basic/logo_black.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/sv_se/basic/logo_black.png</a>

Copy URL

<a href="https://cdn.klarna.com/1.0/shared/image/generic/logo/sv_se/basic/logo_white.png">https://cdn.klarna.com/1.0/shared/image/generic/logo/sv_se/basic/logo_white.png</a>

End of regional section

When showing the different payment alternatives you offer in your store, display our one and only logo. When hovering over the logo our tooltip shows details on the payment methods available in your store.

You will increase the conversion for high value products by showing your consumers that they have the ability to pay in instalments. Always use our logotype on product level. The logotype is highly recognisable, even in small sizes. For optimal conversion use our payment method widget .

On the checkout page, your consumers can quickly get an overview of your different payment alternatives. Always use our logo next to our product name and description. This is only an example of how a checkout can be visualised. For further info check out our guideline page.