Klarna Docs - Pre-purchase experience

Pre-purchase experience

Shoppers are not aware of the payment options available to them before they reach the checkout. Knowing about the available options early on can influence the purchase decision. 

With an optimized pre-purchase experience, you can let shoppers know about the different payment options you have available as they browse your site. By using Klarna, customers have access to our flexible payment options in the checkout. Let them know their options early on.

Pre-purchase experience

Your webstore touchpoints

Sitewide
Product detail page
Cart page